Can There Be Such a Thing As an Un-Creative Producer?
Friday 07/24/26, doors open at 5:00pm ET, interview starts at 5:30. Come early so we can meet you!
Community Gathering on Zoom - register with the bright red reservation box to receive the Zoom link. These gatherings are a service for the theater community and are offered free for TRU members; we ask that non-members help keep us running by buying a ticket, making a donation or joining as a member.
In the room: producer Cody Lassen (Broadway: How I Learned To Drive, Indecent, the Deaf West Theatre revival of Spring Awakening; Off-Bway A Commercial Jingle for Regina Comet); and producing partners Tony Castrigno and Marc Rubinsky of MTTM Theatrics. There’s a common misconception that producing is mostly fundraising, says Cody. And he takes issue with this - a producer is not an ATM. The real work is creative problem-solving. Building a budget or a schedule isn't just math: it’s deciding where the heart of the show lives and how to deploy resources to best support the creative. Assembling the team – the director, designers, and cast – is a creative puzzle. Synthesizing feedback to help a team refine their vision is creative. Join us and explore the many facets of producing with three producers who have shepherded shows into production, including several they are currently working on. Where do they find their projects? How long does development take on average? And do they have any tips – or differing strategies – for dealing with the prohibitive costs of commercial productions? (Even budgeting nowadays has become a creative challenge!) Click here to register and receive the link.
Panelists
